Former New Zealand cricketer Ross Taylor has been appointed Pavilion Ambassador for the New Zealand delegation at ProWine Mumbai 2026, as New Zealand Trade and Enterprise (NZTE) steps up efforts to expand the country’s wine exports and strengthen trade engagement with India’s growing premium wine market.
Twenty New Zealand wineries and wine producers will participate in the exhibition, scheduled for November 18–19, 2026, at the Jio World Convention Centre in Mumbai. The New Zealand Pavilion will provide a platform for participating producers to connect with Indian importers, distributors, retailers, hospitality professionals and wine enthusiasts.
The participation reflects New Zealand’s growing interest in India’s evolving wine market, where consumer awareness, demand for international labels and interest in premium dining experiences are creating new commercial opportunities. Through the pavilion, NZTE aims to showcase the diversity of New Zealand’s wine regions, grape varieties, winemaking expertise and internationally recognised quality standards.
Taylor’s appointment builds on his longstanding association with India through cricket, business engagement and cultural exchange. He co-led a business delegation accompanying New Zealand Prime Minister Christopher Luxon during his India visit in March 2025 and participated in a sports delegation visit in March 2026. He was also involved in hosting Indian Prime Minister Narendra Modi during his visit to New Zealand in July 2026. His association with New Zealand wine ventures further strengthens his connection with the sector.
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Graham Rouse, Trade Commissioner for South Asia at NZTE, said India offered significant opportunities for New Zealand businesses. He noted that ProWine Mumbai would help participating wineries engage directly with trade partners and hospitality leaders seeking distinctive premium wine offerings. He also highlighted New Zealand wines’ global reputation for quality, sustainability and regional diversity.
The New Zealand Pavilion will bring together producers from across the country, offering visitors an opportunity to explore wines shaped by distinctive terroirs and winemaking traditions. The initiative is expected to support commercial partnerships, strengthen bilateral trade engagement and increase awareness of New Zealand wines in India.
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