Romanov Jazzy Jamun Mint has won the Gold Winner title at the DrinksLive Awards 2026, securing an impressive score of 92.4 points. The latest addition to Romanov’s flavoured vodka portfolio has earned the recognition for its distinctive flavour profile, adding another accolade to the brand’s growing credentials in India’s flavoured vodka segment.
Launched as part of the Romanov Flavoured Vodka portfolio, Romanov Jazzy Jamun Mint combines the familiar taste of jamun with a refreshing mint note. The expression brings together an Indian-inspired flavour profile and a contemporary vodka proposition, targeting consumers who are increasingly exploring distinctive and flavour-led alcoholic beverages.
The Gold recognition at the DrinksLive Awards 2026 highlights the product’s positioning within the evolving flavoured vodka category. With jamun being a familiar flavour among Indian consumers, the addition of mint gives the expression a contemporary character while retaining the recognisable appeal of the fruit. The combination is designed to offer consumers a bold and refreshing alternative within the flavoured vodka segment.
Commenting on the achievement, Sumit Tiwari, General Manager – Marketing, Inbrew Beverages, said the company was pleased to see Romanov Jazzy Jamun Mint receive the Gold Winner recognition with a score of 92.4 points. He said the award represents an important milestone for the brand and reflects Inbrew Beverages’ focus on developing distinctive and contemporary flavour propositions in line with changing consumer preferences. He added that the company aims to build on the recognition and further strengthen Romanov’s presence in the flavoured vodka category.
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Romanov Jazzy Jamun Mint forms part of Romanov’s broader flavoured vodka portfolio, which reflects the brand’s focus on developing flavour-led expressions for the Indian market. The latest award adds to the product’s credentials and provides additional visibility for the brand as flavoured alcoholic beverages continue to attract consumer interest.
The recognition also comes as beverage companies increasingly explore familiar Indian flavours in contemporary formats. Products built around fruit, spice and other locally familiar flavour cues are becoming part of the innovation landscape across the alcoholic beverage industry, with brands looking to create differentiated propositions for consumers.
Inbrew Beverages has a portfolio spanning multiple alcoholic beverage categories, including legacy spirit brands and beer brands. The company’s portfolio includes products across spirits categories, while its growth strategy combines established brands with product innovation, contemporary packaging and consumer-focused communication.
For Romanov, the Gold Winner recognition for Jazzy Jamun Mint provides a new milestone for its flavoured vodka portfolio. With a 92.4-point score at the DrinksLive Awards 2026, the product enters the next phase of its market journey with an award-backed proposition and a distinctive jamun-and-mint flavour combination
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