Sunday, June 1, 2025

Tag: Premiumisation

CIABC with APEDA to Host “AlcoBev India 2025” in New Delhi on April 23

New Delhi, April 20, 2025 – The Confederation of Indian Alcoholic Beverage Companies (CIABC), in collaboration with APEDA, is...

Diageo India Eyes Decade-Long Double-Digit Growth, Taps into Premiumisation and Desserts Market

In an exclusive interview with CNBC-TV18, Hina Nagarajan, MD & CEO of Diageo India, outlined the company's ambitious plans...

CNBC Report: Diageo India’s CEO Hina Nagarajan on liquor premiumisation strategies, consumer trends and more

https://youtu.be/QI_39s-j0U0 The pandemic had a huge impact on the liquor industry when out of home consumption came to a hard...

The liquor industry is witnessing its most significant transformation in its years, with premiumisation riding the crest in India : Nita Kapoor

Several major players in the industry have seamlessly shifted their focus to offer premium category products to the consumers,...

Premiumisation, in-home consumption have gone up: AB InBev India & South East Asia chief

AB InBev, the largest beer company in the world, has witnessed its toughest period during the pandemic. In an...