Kiva Spirits & Company has appointed Sanjeev Vijh as its new Senior Vice President – Corporate Affairs & Communications. The appointment, announced on November 5, 2026, strengthens the company’s leadership as it focuses on strategic outreach, government relations and corporate communications to support its business vision and market presence.
Kiva Spirits & Company is part of the RJ Corp and Varun Beverages group. In his new role, Vijh will lead the company’s corporate affairs and communications agenda, with responsibility for developing strategic outreach initiatives, managing government relations and strengthening corporate communication. His appointment is expected to support the company’s engagement with key stakeholders and its broader organisational objectives.

Vijh announced his new position through a LinkedIn post, describing the appointment as the beginning of an exciting new professional chapter. He also highlighted his responsibility for leading strategic outreach, government relations and corporate communications in line with Kiva Spirits & Company’s vision and market ambitions.
Before joining Kiva Spirits & Company, Vijh spent seven years and seven months with Diageo India, where he served as Vice President – Corporate Affairs. His experience at one of India’s major alcoholic beverage companies brings relevant industry exposure to his new position, particularly in corporate affairs and stakeholder engagement.
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Vijh’s new responsibilities will therefore place him at the centre of the company’s external engagement and communication efforts. His experience in the alcobev industry and previous leadership role at Diageo India provide the professional background for his transition into the senior leadership position at Kiva Spirits & Company.
The appointment marks a new professional chapter for Vijh and adds experienced corporate affairs leadership to Kiva Spirits & Company’s management team.

