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Suntory Establishes Indian Subsidiary to Boost Business Growth

Japanese multinational brewing and distilling company Suntory announced on Thursday the establishment of its Indian subsidiary, Suntory India, to accelerate its business in the country. The new company will commence operations in July, led by Managing Director Masashi Matsumura, with its office based in Gurgaon, Haryana.

According to a statement, Suntory India aims to strengthen corporate functions to build a robust business foundation, accelerate growth in its existing spirits business, and explore opportunities in the soft drinks, health, and wellness sectors in the Indian market.

Suntory Holdings President & CEO Tak Niinami emphasized the significance of this new base in India, highlighting the country’s large population and rapidly growing economy. He described India as a remarkably attractive market and a key geopolitical player with strong cultural and economic ties to Africa, the Middle East, and Asia.

“Together with our spirits business Suntory Global Spirits, we will enhance our presence as a multifaceted beverage company in this vital market by supporting our soft drinks and health & wellness businesses through investments and partnerships,” Niinami stated.

Founded as a family-owned business in 1899 in Osaka, Japan, Suntory Group is a global leader in the beverage industry. It is renowned for its Japanese whiskies Yamazaki and Hibiki, American whiskies Jim Beam and Maker’s Mark, canned ready-to-drink -196, The Premium Malt’s beer, Japanese wine Tomi, and the world-famous Chateau Lagrange. In 2023, Suntory Group reported an annual revenue of $20.9 billion, excluding excise taxes.

Editorial
Editorialhttps://aabkaritimes.com
The Aabkari(Abkari) Times magazine occupies a unique niche in the Indian media landscape. As the only Hindi monthly magazine dedicated to alcohol, liquor, excise, and allied industries, it caters to a specific audience with a specialized knowledge base.

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