Liquor Industry Updates

Tilaknagar Industries to Acquire Imperial Blue Brand for ₹4,150 Crore

Tilaknagar Industries Ltd. announced on Wednesday that it will acquire the well-known Imperial Blue whisky brand from Pernod Ricard India for an enterprise value...

Karnataka Liquor Industry Wary of Government’s Next Step

Bengaluru:The liquor industry in Karnataka has expressed concern over what the government’s next move might be regarding alcohol regulation. The government recently introduced a system...

Medusa Beverages Expands to GCC, Takes Indian Beer to Global Markets

New Delhi, February 24, 2026: Medusa Beverages, one of India’s fastest-growing beer brands, has announced its expansion into the...

Kerala’s New Liquor: The Story of ‘Malabar Mystery’ | BEVCO

Kerala just launched a new liquor brand called Malabar Mystery. It’s made by the government’s own company, BEVCO. A few...

SNOSKI Masala Jamun Vodka launches in Uttar Pradesh ahead of Holi

Just ahead of Holi, Globus Spirits has introduced SNOSKI Masala Jamun Vodka in Uttar Pradesh, aiming to tap into...

Kerala’s New Premium Brandy to Hit Shelves on February 21, Name Yet to Be Revealed

Kerala is set to enter the premium spirits segment with the launch of its own locally produced brandy on...

UP Liquor Price Hike 2026: Country Liquor Up by ₹5, IMFL Rises ₹10-40 from April 1

The Uttar Pradesh government has announced a marginal increase in retail liquor prices effective from April 1, 2026, as...

Renewal Begins for 7,665 Liquor Shops Across Rajasthan

Jaipur: The Rajasthan excise department has started the licence renewal process for liquor shops for the 2026–27 financial year,...