Lucknow, July 9, 2025 – The International Spirits & Wines Association of India (ISWAI) officially launched its inaugural report on the alcoholic beverage sector in Uttar Pradesh during the state’s first-ever Excise Investors’ Summit held at Indira Gandhi Pratishthan, Lucknow.
The launch, presided over by UP Excise Minister Nitin Agarwal and Excise Commissioner Dr Adarsh Singh, showcased ISWAI’s comprehensive industry report aimed at guiding future investments and policy reforms
The report highlights the sector’s robust market positioning and its strategic importance to UP’s growth ambitions, though its detailed findings were not broadly discussed at the event.
The Summit itself secured alcohol-beverage investment proposals worth ₹4,320 crore, with ISWAI’s contribution reinforcing the state’s move toward becoming a regional manufacturing and export hub.
Why it matters:
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Investor visibility: ISWAI’s report adds clarity for stakeholders assessing investment opportunities in UP’s growing alcobev ecosystem.
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State growth narrative: The launch at a high-profile summit aligns with UP’s economic agenda and its USD 1 trillion goal.
