“We know that adult drinkers’ tastes are evolving, and they are looking for new and exciting flavorful beverages,” Boston Beer Chief Executive Officer Dave Burwick said.
The announcement comes at a time when demand for hard seltzer has slowed.
It acquired the Tropicana line of fruit juices in 1998 and Naked, which makes smoothies, in 2007…
Several brands are pushing consumers to get the Covid-19 vaccine, with ads and messages on social media…
The above news was originally posted on brandequity.economictimes.indiatimes.com
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