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Monika Alcobev teams up with Jose Cuervo for Margarita Fest 2026 across 90+ outlets in India

March 6, 2026:Monika Alcobev Limited has partnered with tequila brand Jose Cuervo to host Margarita Fest 2026, a nationwide celebration ...

Jack Daniel’s maker plans to introduce more premium spirits brands in India

March 5, 2026:U.S.-based liquor company Brown-Forman, known for its famous Jack Daniel’s whiskey, plans to launch several more premium spirits ...

Shekhar Swarup appointed CEO of Globus Spirits

New Delhi, March 5, 2026:Globus Spirits has appointed Shekhar Swarup as its new Chief Executive Officer, promoting a long-time company ...

Maharashtra to conduct mandatory alcohol tests for MSRTC drivers and conductors

Thane, March 5, 2026:Maharashtra Transport Minister Pratap Sarnaik has announced that drivers and conductors working with the Maharashtra State Road ...

Holi boosts liquor sales in Lucknow, ₹22 crore worth sold in a single day

Lucknow, March 5, 2026:The festive season brought strong business for the excise department in Lucknow, as liquor worth around ₹22 ...

Liquor sales worth ₹32 crore recorded in Noida in three days before Holi

Noida, March 6, 2026:Liquor sales in Noida increased sharply in the days leading up to Holi, with around ₹32 crore ...

Medusa Beverages partners with 72 The League as Official Celebration Partner

New Delhi, March 5, 2026:Medusa Beverages, one of India’s fastest-growing homegrown beer brands, has partnered with 72 The League as ...

AIDA Gears Up to Shape the Future of India’s Distillery Industry

New Delhi, 24 February 2026 — India’s distillery and bio-energy sector is stepping into a crucial phase. With ethanol blending ...