Heineken has officially introduced Heineken Silver in Delhi, promoting it as the brand’s smoothest beer yet. The company says this new variant is crafted to appeal to drinkers who enjoy a lighter, easy-to-sip beer but still want a premium experience.
Heineken Silver has a milder taste compared to the classic Heineken, making it ideal for people who prefer a smoother, less bitter flavor. The brand is marketing it as a modern, refreshing option for younger consumers and social drinkers.
The beer comes in stylish packaging and is available across Delhi in multiple sizes. Prices vary depending on the bottle or can size, and it is now being stocked in liquor stores, bars, and restaurants across the city.
With this launch, Heineken aims to strengthen its premium portfolio in India and tap into the growing demand for smoother, lighter beers.
Heineken Silver is now available across retail outlets, bars and restaurants in New Delhi. Prices have been set at Rs 155 for a 330 ml bottle, Rs 180 for a 500 ml can, and Rs 305 for a 650 ml bottle.
