Piccadily Agro Industries, known for its award-winning Indri single malt and Camikara rum, has now entered the premium vodka segment with the launch of Cashmir — India’s first small-batch luxury vodka made from heritage organic Indian winter wheat and glacial water from Kashmir.
Crafted in limited quantities, Cashmir Vodka is a celebration of purity, tradition, and elegance. It’s made using non-GMO, non-hybrid wheat and is distilled seven times to achieve an ultra-smooth, refined taste. What makes it truly unique is the use of natural mineral-rich water from the Kashmir Valley, giving the vodka exceptional freshness and a clean finish.
Inspired by the beauty of Kashmir—from Dal Lake’s shikaras to saffron fields and apple orchards—Cashmir reflects the serene charm of the region. The bottle and branding aim to capture the spirit and soul of the valley.
“As a proud Kashmiri, creating Cashmir was a personal journey for me,” said Surrinder Kumar, Master Blender at Piccadily. “It’s a tribute to the land’s beauty and purity, using ingredients that tell its story.”
Praveen Malviya, CEO (IMFL) at Piccadily, added, “With Cashmir, we expand beyond our whisky and rum portfolio to offer a premium vodka that reflects Indian luxury and craftsmanship. This is a step towards putting Indian spirits on the global stage.”
Key highlights of Cashmir Vodka:
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Made with organic heritage Indian winter wheat
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Uses glacial water from Kashmir
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Distilled 7 times for clarity and smoothness
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Sustainable and crafted in small batches
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42.8% ABV; will be launched in select Indian and international markets
About Piccadily Agro Industries
Listed on the Bombay Stock Exchange, Piccadily Agro Industries operates in distillery and sugar sectors. Their 168-acre facility in Haryana produces malt, ENA, ethanol, and sugar. Known for innovations like Indri single malt and Camikara rum, the company has rapidly emerged as a leader in premium Indian spirits, with Indri becoming the fastest-growing single malt whisky in India by 2024.
