Radico Khaitan’s premium whisky brand, Royal Ranthambore, has reached a milestone of 1.3 lakh cases sold, thanks to strong demand in the premium segment. The growth reflects a growing appetite for high-end spirits, as consumers shift towards premium brands. This success highlights the company’s increasing focus on the premium whisky market, which has been a key driver of growth.
Radico Khaitan’s Focus on Premium Brands Pays Off as Royal Ranthambore Whisky Hits 1.3 Lakh Cases” Radico Khaitan’s strategy of focusing on premium brands is showing strong results. The company’s flagship whisky, Royal Ranthambore, has reached 1.3 lakh cases sold, driven by the growing demand in the premium spirits segment. This success highlights the company’s successful push into higher-end products, which has become a key growth driver.