With Dussehra just around the corner, liquor sales in Telangana have surged dramatically. The state’s Excise Department reports that in only nine days, sales have hit an impressive ₹713.25 crore.
This spike in alcohol consumption is common during major festivals like Dussehra, when people often gather for celebrations. Liquor shops throughout the state are seeing a high number of customers, leading to a significant increase in revenue.
The Dussehra festivities, celebrated enthusiastically across Telangana, encourage social gatherings, which likely fuels the rise in liquor sales. This year’s figures are notably higher than in previous years, reflecting a trend of increased consumer spending.
While the government is pleased with the revenue boost from liquor sales, they are also monitoring health and safety issues to prevent any negative outcomes. With Dussehra still a few days away, it will be interesting to see how much further sales will rise during the celebrations.